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Friday, January 3, 2014

Always a Tight Race: Ten Equally Famous and Infamous Cases of Corporate Espionage

Just recently, the NSA created a buzz around the world over the leakage of confidential documents that cited the agency’s spying activities virtually on every American worldwide.

Of course, this solicited a public uproar from Americans that have been perpetually pampered by the trappings of democracy.

When it comes to business, however, espionage is something that has been around for as long as collective memory can remember. In fact, one can make a claim that since the earliest days of commerce, there had been espionage.

The methods and gadgets used for spying on competitors have changed over time, but the desire to uncover a rival’s secrets has not.

Below is the list of equally famous and infamous cases of recorded corporate espionage through the years.


1. Vintage Copycat

Francois Xavier d’Entrecolles was a French Jesuit priest who discovered the Chinese technique of manufacturing porcelain through his investigations in China in the early 1700s.

Source: www.chinese-porcelain-art.com

D’Entrecolles used direct observation at the kilns, as well as directly consulted Chinese technical sources.

Soon, he became a leading maker of high-quality porcelain, and by then, began sending letters to Europe, describing the nitty-gritty of the Oriental craft to Western audience.

2. For all the tea in China!

In the 1800s, China had monopoly of the tea industry, something the British just couldn’t stomach. So the London-based East India Company hired Robert Fortune, a Scottish botanist and adventurer, to smuggle tea plants, seeds, and secrets out of China and into British-ruled India.

Source: www.smithsonianmag.com

Similar to other European travelers of the period, Fortune disguised as a Chinese merchant in his journeys beyond the newly established treaty port areas.

Not only was Fortune's purchase of tea plants forbidden by the Chinese government, but his travels were also beyond the allowable day’s journey from the European treaty ports.

He is most remembered for using Wardian cases to sustain seedlings. Using these small greenhouses, Fortune introduced 20,000 tea plants and seedlings to the Darjeeling region of India. 

Source: www.examiner.com

He also brought with him a group of trained Chinese tea workers who would facilitate the production of tea leaves. It was called by the writer Sarah Rose as the “greatest single act of corporate espionage in history.”

And fittingly so. For within his lifetime, India surpassed China as the leader in tea production worldwide.


3. Driving Home the Competition

It’s bad enough for a company when a top executive leaves to join a competitor.

So it was a multiple whammy for General Motor’s Opel when production chief Jose Ignacio Lopez and seven other executives left to join the rival German automaker Volkswagen in 1993.

Source: article.wn.com
    
Shortly thereafter, Opel accused Volkswagen of industrial espionage over an alleged missing bundle of confidential documents. In response, VW countered with accusations of defamation.

In the end, the companies agreed to one of the largest settlements of its kind: Opel would drop its lawsuits in exchange for VW’s pledge to buy $1 billion of GM parts over seven years. In addition, VW would pay Opel $100 million.

Source: www.autoshoz.com

Volkswagen still refused to apologize, though, showing that even multinational car companies can be as stubborn as 5-year-old children.


4. Razor Sharp

In 1997, out of anger at his supervisor, Steven Louis Davis faxed and e-mailed drawings of Gillette’s new razor design to competitors.  
Source: www.logoeps.net

Davis was an engineer at Wright Industries Inc., a designer of fabrication equipment that was hired by Gillette to help develop its next generation shaver.

Davis immediately pled guilty to theft of trade secrets and wire fraud, was sentenced to 27 months in prison, and was ordered to pay $1.3 million in restitution.

5. Trash Talking


Source: marketplayground.com
In 2000, out of “civic duty,” Larry Ellison of Oracle Corporation hired a detective agency to investigate on the groups that supported Microsoft. Oracle employed Investigative Group International to look into actions by two research organizations, the Independent Institute and the National Taxpayers Union, that were releasing studies supportive of Microsoft.

Ellison said Oracle sought evidence that the groups were receiving financial support from Microsoft during its antitrust trial.  

Source: mobilenewsdaily.net
The case was brought to the open when media ran stories about the hired investigative group trying to buy trash from cleaning women at the Association for Competitive Technology, a research group that Microsoft backed.

6. More Trash Talking

Source: www.rx-360.org
In 2001, Procter & Gamble was caught sticking its nose on the wrong window. P&G admitted to a spying operation, allegedly carried out over 6 months, on its hair-care competitor, Unilever.

Their cunning plan included the ridiculously going through Unilever’s trash in search of documents. However, P&G denied Fortune Magazine’s allegation that their operatives pretended to be market analysts.

Source: www.thenewstribe.com
The two companies reached an agreement, and P&G has pledged not to use any of the information it gained in product development. Dumpster pizza and shredded paper certainly don’t sound like the next big thing in hair care.

7. Operation Shady RAT


Source: gigaom.com
In what was described as one of the largest cyberattacks, spies hacked more than 70 companies, governments, and nonprofit organizations beginning in 2006.

Security company McAfee didn’t name the perpetrator in its report, but suggests that the targeting of various athletic oversight organizations around the time of the 2008 Summer Olympics “potentially pointed a finger at a state actor behind the intrusions.”

Dell SecureWorks traced the same attacks and pointed the source to China. Hackers took information from some of the victims over a period as long as two years.

Source: www.huffingtonpost.com
Operation Shady RAT got its named from a derivation of the common computer security industry acronym for Remote Access Tool.

8. HP’s Take on Big Brother

In 2006, Hewlett-Packard’s general counsel, at the command of HP chair Patricia Dunn, contracted a team of independent security experts to investigate board members and several journalists in order to identify the source of an information leak.

Source: www.bizcominthenews.com
In turn, those security experts recruited private investigators who used a spying technique known as pretexting, which involved investigators impersonating HP board members and nine journalists (including reporters for CNET, the New York Times and the Wall Street Journal) in order to obtain their phone records. They also trawled through garbage and followed reporters.


As a result, Dunn was fired. HP also agreed to pay $14.5 million to settle an investigation by California’s attorney general, $6.3 million to settle shareholder lawsuits, and an undisclosed amount to settle a case filed by journalists at the New York Times and Business Week.

9. Drilling Operations

In 2009, Exxon Mobil, Royal Dutch Shell and BP were among the oil companies targeted by hackers working through internet servers in China, stealing proprietary information from the energy companies.

Source: www.carteretcrossroads.org
IT security firm McAfee reported on 10 February that the attacks had resulted in the loss of project-financing information relating to oil and gas field bids and operations.

The attacks, dubbed as Night Dragon, targeted computerized topographical maps worth “millions of dollars” that locate potential oil reserves.

In some of the cases, hackers had undetected access to company networks for more than a year.

10. Complaint Lodged


Source: swissalpinecenter.blogspot.com
In 2009 Starwood Hotels & Resorts Worldwide lodged a complaint against Hilton Hotels for corporate espionage. This happened after Hilton employed 10 executives and managers from Starwood who downloaded “truckloads” of documents before leaving for the bigger group.

The said executives were involved in developing Starwood’s “lifestyle and luxury” hotels, including the St. Regis, W, and Luxury Collection brands.

Starwood’s accusations were centered around luxury brand ideas, with the former head of Starwood’s luxury brands group alleged to have downloaded “truckloads” of documents before leaving for the bigger firm.

Source: thatlooksugly.com
Starwood had claimed that the executives hired by Hilton stole information about Starwood’s W hotel brand to develop the Denizen line of properties.

In 2010, the two groups reached a settlement that required the Hilton group to make payments to Starwood, as well as refrain from developing a competing luxury hotel brand until 2013.

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